Thursday, February 3, 2011

BMW and PSA Peugeot Citroen partner for future hybrid tech, put that Great War thing behind them

The last century saw no shortage of disputes between the French and the Germans, but in this century everything's going to be totally cool. BMW and PSA Peugeot Citroën, the company that quite naturally owns the Peugeot and Citroën marques, have come to form a partnership focused on the creation of advanced hybrid systems. The name for this new partnership? BMW Peugeot Citroën Electrification, quite naturally. The fruit of this holy union will be better battery packs, generators, and electronics that will not only help the manufacturers that have joined together here, but will also be sold to other manufacturers who need a little help from their friends. We'll have to wait a little while before we see any results, though: actual components aren't expected to hit the road until 2014 at the earliest -- coincidently about 100 years since things got awfully testy at Alsace-Lorraine.



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